Documentation Index
Fetch the complete documentation index at: https://docs.topify.ai/llms.txt
Use this file to discover all available pages before exploring further.
Key terms
Response
An individual AI-generated answer to a prompt. Also referred to as an LLM response or chat. Each response is collected from an AI provider (ChatGPT, Perplexity, Google AI Overview, Gemini, or Claude) and stored for analysis.Prompt
A question or query sent to AI platforms. Prompts represent the search queries your target audience might ask. Example: “Which MOBA games are best for beginners?” Topify.ai sends each prompt to multiple AI providers and collects their responses over time.Volume
Estimated AI search demand for a prompt — how frequently people are likely asking similar questions to AI tools. Derived from keyword research signals, topic coherence, and intent type. This is not a count of responses collected by Topify.ai. See Volume for details.Visibility
A brand is visible when it appears in the list of brands extracted from a response. Visibility is a prerequisite for sentiment and position — if a brand isn’t mentioned, those metrics aren’t computed for that response.Position rank
Your brand’s order among brands named in a response. For each response that mentions your brand, every brand is sorted by where it’s first named (lowest character offset wins); your brand’s rank in that response is its index + 1.- Rank
1= you’re the first brand named - Rank
3= two brands are named before you in that response - The dashboard shows the average rank across responses where your brand appears
Metrics at a glance
Topify.ai tracks five categories of metrics across your project.| Metric | What it measures | Scale |
|---|---|---|
| Visibility | How often your brand appears in AI responses | 0—100% |
| Sentiment | How positively your brand is portrayed | 0—100 |
| Position | Where your brand appears relative to competitors | Rank (1 = best) |
| Share of voice | Your share of all brand-mention slots in AI answers | 0—100% |
| Volume | Estimated AI search demand for a prompt | Estimated monthly queries |
| Sources | How your content is cited by AI providers | Citation count, %, averages |
What “good” looks like
Each metric describes a different facet of your AI presence. None of them stands alone — they make sense together.- Visibility is your share of voice inside AI answers. High visibility means your brand is consistently named when buyers ask AI about your category. It is not the same as impressions — visibility tells you whether you appear, not how many people see the answer.
- Volume is the demand side. It estimates how often real users actually ask each prompt. A prompt with high volume but low visibility is a high-leverage gap; a prompt with high visibility but near-zero volume is a vanity win.
- Visibility × Volume is the closest proxy to real AI-driven impressions. Optimize for prompts that score well on both.
- Sentiment only matters once visibility exists. A high sentiment with zero visibility means nothing — there were no mentions to score.
- Position only matters once visibility exists, for the same reason. Once you do appear, an earlier position usually translates to higher buyer recall.
- Share of voice (SOV) complements visibility by measuring how crowded the answers are. High visibility + low SOV means you appear often but in answers that name many brands; high visibility + high SOV means you dominate the conversation.
- Sources explain why your visibility is what it is. The websites AI cites most often for your prompts are the model’s “trusted answers” — earning a place there is one of the most direct ways to lift visibility.