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Overview

This guide walks you through creating your first Topify.ai project, from brand setup to viewing your analytics dashboard.
Prerequisites: A Topify.ai account. Sign up at the Topify.ai platform.

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Set up your first project

1

Create a workspace

After signing in, create a new workspace for your organization. A workspace lets you manage multiple brand projects and invite team members.
  1. Navigate to the dashboard and select Create workspace.
  2. Enter your organization name.
  3. Select a subscription plan.
2

Add your brand

Create a new project by providing your brand details.
  1. Select New project from your workspace.
  2. Enter your brand name and website URL.
  3. Optionally configure your target language and location for localized AI responses.
Topify.ai will automatically analyze your website to understand your industry, products, and target audience.
3

Bootstrap analysis

Topify.ai runs a multi-phase initialization process:
  1. Website analysis — your site content is fetched and analyzed to understand your brand.
  2. Prompt generation — relevant AI search prompts are generated based on your industry and offerings.
  3. Competitor detection — competitors mentioned in initial AI responses are automatically identified.
  4. Data collection — prompts are sent to ChatGPT, Perplexity, and Google AI Overview. Responses are analyzed for brand mentions, sentiment, and citations.
This process runs in the background. You’ll see a progress indicator in the dashboard.
4

View your dashboard

Once bootstrapping completes, your overview dashboard shows:
  • Visibility — percentage of AI responses that mention your brand
  • Sentiment — how positively your brand is portrayed (0—100 scale)
  • Position — where your brand appears relative to competitors in responses
  • Volume — total number of AI responses analyzed
  • Sources — which domains and URLs are being cited by AI providers
Use filters to narrow by time period (7, 30, or 90 days), AI provider, or topic tags.

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Explore key features

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Track prompts

Navigate to Tracking > Prompts to see each prompt individually. For every prompt, you can view:
  • Per-provider metrics (visibility, sentiment, position)
  • Which competitors appear in responses
  • Which domains are cited as sources
You can also add your own custom prompts or accept suggested ones.

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Monitor competitors

Navigate to Preferences > Competitors to manage your competitor list. Topify.ai auto-detects competitors during bootstrapping, and you can add or remove them at any time. Each competitor is tracked with daily metrics so you can compare trends.

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Analyze sources

Navigate to Tracking > Sources to understand which domains AI providers cite most frequently. This helps you identify:
  • Which of your pages are already being cited
  • Which competitor or third-party domains dominate citations
  • Content opportunities where new or improved pages could earn citations

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Generate optimized content

Navigate to Content > Generate to create AI-optimized articles.
  1. Enter a topic or prompt describing the article you want.
  2. Add target keywords (up to 10) and reference links (up to 5).
  3. Optionally upload reference files (PDF, DOCX, CSV, XLSX).
  4. Select the number of articles and language.
Topify.ai generates articles through an automated pipeline: web research, reference extraction, outline generation, drafting, fact-checking, and SEO metadata generation.

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Next steps

Overview dashboard

Learn how to read your brand performance dashboard.

GEO methodology

Understand the research-backed techniques behind AI search optimization.

Billing and plans

See what’s included in each plan tier.

API reference

Integrate Topify.ai data into your own tools and workflows.